This policy explains how Dr. Zeina Ghossoub El-Aswad and Embrace2Create collect, use, and protect your personal information when you use this website or engage with our services.
This website is operated by Dr. Zeina Ghossoub El-Aswad, trading as Embrace2Create. We provide personal coaching, wellness programs, leadership development, assessments, and the PEACE Community membership.
References to "we", "us", or "our" in this policy refer to Dr. Zeina Ghossoub El-Aswad and Embrace2Create. References to "you" refer to the person accessing this website or engaging with our services.
Our business operates across Lebanon and the United States, with our primary digital operations based at zeinaghossoub.com.
We collect personal information in the following ways:
| Category | Data Collected | How |
|---|---|---|
| Identity | First name, last name | Forms, registration, email |
| Contact | Email address, phone number (if provided) | Assessment form, contact form, community signup |
| Professional | Job title, industry, organization (if provided) | Contact form, coaching intake |
| Payment | Billing information (processed by third-party payment providers — we do not store card details) | Community or program purchase |
| Usage | Pages visited, time on site, device type, browser | Cookies and analytics tools |
| Communications | Messages sent via contact form or email | Direct contact |
| Assessment data | Responses to EQ and leadership assessments (where you choose to complete them) | Assessment tools and platforms |
We do not collect sensitive data such as health records, racial or ethnic origin, religious beliefs, or political opinions — unless you voluntarily share such information in a coaching context, in which case it is treated with full confidentiality.
We use your personal information for the following purposes:
We will never sell your data to third parties. We do not use your information for automated decision-making or profiling that produces legal or similarly significant effects.
Where applicable under GDPR and similar frameworks, we process your personal data on the following legal bases:
We do not sell, rent, or trade your personal information. We share data only in the following limited circumstances:
All third-party providers we use are required to maintain appropriate security standards and are prohibited from using your data for their own marketing purposes.
This website uses cookies — small text files placed on your device — to improve your browsing experience and understand how the site is used.
| Type | Purpose | Can Be Disabled? |
|---|---|---|
| Essential | Required for the website to function (navigation, security, forms) | No — site won't work without them |
| Analytics | Understand how visitors use the site (pages visited, time spent) | Yes — via cookie preferences |
| Marketing | Track ad performance if Meta Ads or similar campaigns are running | Yes — via cookie preferences |
You can control cookie preferences through your browser settings. Disabling non-essential cookies will not affect your ability to use the site or access your account.
We retain your personal data only for as long as necessary for the purposes it was collected, or as required by law:
Depending on your location, you may have the following rights regarding your personal data:
To exercise any of these rights, contact us at info@zeinaghossoub.com. We will respond within 30 days. We may need to verify your identity before processing your request.
If you are located in the European Economic Area and believe we have not adequately addressed your concern, you have the right to lodge a complaint with your local data protection authority.
We take the security of your personal data seriously. We implement appropriate technical and organizational measures to protect your information against unauthorized access, accidental loss, destruction, or disclosure.
These measures include SSL encryption on all data transmissions, access controls limiting who can view personal data, and the use of reputable, security-certified third-party service providers.
However, no method of transmission over the internet is 100% secure. While we do our best to protect your data, we cannot guarantee absolute security. If you believe your data has been compromised, please contact us immediately at info@zeinaghossoub.com.
This website may contain links to external websites including Instagram, LinkedIn, payment platforms, and assessment tools. These sites operate under their own privacy policies, which we do not control.
We are not responsible for the privacy practices of third-party websites and encourage you to review their policies before submitting personal information to them.
Our services are intended for adults aged 18 and over. We do not knowingly collect personal data from children under 18. If you believe a child has submitted personal information to us, please contact us immediately and we will delete it promptly.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page.
If you are an active community member or email subscriber, we will notify you of significant changes via email. Continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
We encourage you to review this page periodically to stay informed about how we protect your information.
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please reach out to us: